CEO EMEA, ASICS
Alistair Cameron is CEO EMEA of global sports performance and lifestyle brand, ASICS.
Following a successful international career spanning brands including Speedo, New Balance and Clarks, the experienced British executive joined ASICS, the market leader in performance running, in 2009 with the mission to strengthen the brand’s performance and lifestyle offering and deliver ambitious growth targets in the EMEA region.
Under his leadership, ASICS has undergone rapid growth, doubling sales in the region between 2010 – 2015, as well as overseeing a cross-business transformation plan in 2018 to strengthen the organisation and deliver sustainable growth for the future.
Cameron is a keen runner and a strong believer in ASICS’ founding philosophy of ‘Sound Mind, Sound Body’. His drive is to inspire the world to move by offering ASICS’ superior products and services based on human-centric science and innovation”
Andy Dixon has been Editor of Runner’s World, the UK’s bestselling running magazine, since 2007. Over that time the title has chronicled the huge changes in running trends and culture, including the huge expansion in participation, the impact of social media and the proliferation of events, among other things. Runner’s World was highly commended in the 2008 and 2009 PPA Awards, while Andy won the BSME Award for Editor of the Year in the sport, fitness and health category in 2011 and 2012. Runner’s World celebrated its 25th anniversary in September 2018 with special issue guest edited and fronted by Mo Farah, while the RW brand now encompasses books, running events, a podcast and a TV show.
Previous to RW, Andy was Deputy Editor at Men’s Fitness and has written for The Sunday Times, Financial Times, Men’s Health and Aston Martin Magazine.
Country Manager UK, Strava
Gareth Mills is Country Manager for the UK at Strava, who, in Strava’s words, are building the home for your active life. Strava was launched in 2008 and tens of millions of athletes across 195 countries now use the software to record data during fitness activities. It also acts as a social network for athletes where users connect, compare and compete against each other.
Strava is Swedish for “strive” which epitomizes the team’s attitude and ambition. They are a passionate and committed team, unified by their mission to build the most engaged community of athletes in the world.
A large part of Gareth’s role at Strava focuses on developing the right partnerships with organisations, events, brands and athletes, as well as talking to the athletes through their various campaigns. With a Masters in Business Administration and a background at a global drinks company followed by four years at sports nutrition company SiS, Gareth is a lover of all sports and enjoys keeping fit with running, cycling and swimming.
Chief Commercial Officer, Limelight Sports
James Robinson is the Chief Commercial Officer at Limelight Sports, the agency for the Active World. He has worked extensively in the participation sports sector, has lead rights holders and agency businesses and has been responsible for over 200 international events in running, cycling, triathlon and open water swimming.
James spent 10 years at Great Run before joining Lagardere Sports as Director for International Marketing and Sales at SportFive in Hamburg, and then moving to become Commercial Director where he directed the World Triathlon Series. He then spent 5 years at WME-IMG initially as Managing Director, Mass Participation Sports EMEA before assuming the position of Global Head of Mass Participation Sports. In this role he oversaw over 60 annual events and was responsible for the creation and implementation of the agency’s global strategy for mass participation sports.
As Chief Technology Officer at tappit, Jason is responsible for leading R&D, Product Design and Software Engineering teams in the development and delivery of cashless technology for use at sporting & other mass participation events
Jason has a wealth of experience in Mobile Payments, Payment Security, & Geo-Spatial applications. Working with proximity technologies such as NFC, RFID, Bluetooth and iBeacon Jason has designed & delivered high profile projects for Facebook, KPMG, Accenture, Tencent, WeChat, QQ & Huawei.
CTC Director, Adidas
Marketeer with over 13 years’ experience in the industry. Currently working in the adidas Europe merchandising function as CTC (Concept to Consumer) Director for running. A keen runner of distances from 100m up to marathon
Head of Sports Events, Alzheimer’s Society
As the Head of Sports Events at Alzheimer’s Society, Kat leads her department to support over 23,000 individuals each year who choose to unite and make a stand against dementia through a variety of sporting events. The team raise in excess of £10.5m.
Having trained and worked as a Sports Rehabilitator from university, in 2007 Kat moved into the charity sector with a focus on Events Fundraising. She has worked in a variety of different charities from small to large and helped diversify the events offering within these charities to maximise income and reach new audiences. Her specialism is within Sports Fundraising and whilst at Alzheimer’s Society has raised the profile of the charity in this field to be viewed as one of the top three charities in this area.
Strategic Lead for Campaigns, Sport England
Feminist and former journalist Kate Dale is responsible for delivering This Girl Can, Sport England’s multi-award-winning campaign, which is changing the way millions of people think about exercise and physical activity, and has seen 3.9 million more women get active as a direct result.
Prior to this, Kate spent 10 years as a trade magazine editor before becoming a brand and content specialist for major online banking institutions including Barclays. When time permits, she like to takes part in triathlons and learning to dance. She has recently been appointed a trustee for Women’s Sport Trust – a leading UK charity focused on using the power of sport to accelerate gender equality and stimulate social change.
Senior Product Manager for Travel Money, Thomas Cook Money
Katy Lawrie is Senior Product Manager for Travel Money at Thomas Cook Money, the financial services division of global holiday company, Thomas Cook.
As Senior Product Manager, she is responsible for product strategy and planning, guiding the products in the right direction to ensure they are designed and maintained with the customer at heart.
Having launched many successful prepaid and debit products at banks and card issuers, her passion to drive new, customer driven initiatives and technologies has resulted in the release of several market leading, and first of their kind products. This includes the Thomas Cook Waveband™ which was released to the UK market in October 2018.
Katy has spent 14 years developing her knowledge of the prepaid and debit card industry – but it’s in last few she has become heavily involved in alternative payment methods because she’s a great ambassador for the fintech revolution.
When she isn’t working, you’ll find Katy on a hike or in the kitchen trying out the latest nutritious recipe she has found.
Founder, Man v Miles
Kieran Alger (manvmiles.co.uk) is self-confessed tech-loving rungeek. He’s clocked 35 marathons, bagged a top 100 Marathon des Sables finishand recently ran 190 miles in 3 days along the Thames. When he’s not clocking crazy miles, he peers into the crystal ball to see what’s coming next, writing about running gadgets, sports technology, fitness and nutrition.
South Territory Account Manager, Polar
- Former GB & England international hockey player. Part of Gold medal winning squad at Rio 2016.
- BSC (Hons) Sport & Exercise Science
- MSc Sport & Exercise Physiology
- Worked with Polar for nearly 2 years as a technical representative and now South Territory Account Manager.
Host, The National Running Conference
Kris Temple is a well-respected international announcer, broadcaster, presenter and event host. His extensive experience at events, awards ceremonies and conferences makes Kris a first-class event host for the inaugural National Running Conference in partnership with Running Imp.
Kris’ most recent work includes announcing at the 2018 World Indoor Athletics Championships, the IAAF World Under 20 Championships in Finland and the 2018 FIFA World Cup in Russia. He is a regular announcer and event presenter at mass participation running events, including the Virgin Money London Marathon and the Great Run Series.
Director of Supporter-led Fundraising, Alzheimer's Research UK
Since starting Alzheimer’s Research UK in 2016, Lucy has built a successful department enabling supporters to fundraise through their own talents and passions in the fight against dementia. She has grown fundraising income from £1.5m to £7.1m in just 3 years. Lucy was part of the original team to apply, pitch and secure the VMLM 2019 partnership. Her team includes; Sporting Events, Regional Corporate and Community Fundraising.
With previous commercial marketing and PR roles, Lucy started her fundraising career at Cancer Research UK in 2004. She then worked as an interim manager and freelance consultant in the sector specialising in troubleshooting fundraising processes, developing future fundraising strategies and establishing high performing teams.
General Manager, Intersport UK & Ireland Group
Neil Venables has been General Manager of Intersport UK & Ireland Group since his appointment to the position in September 2017 and his primary function is to implement the Intersport International Corporation’s (IIC) strategic plan 2.0; primarily developing the INTERSPORT brand in the UK & Ireland market place, greater digital focus and an improved retail platform. He is driving the strategic development via a greater central approach and control with product category ranges, marketing campaigns, activations and supply to harness and oversee the joint buying of member stores in order to increase their profitability and competitiveness.
Neil comes with 21 years experience within the adidas group, which he joined in 2001 and was ultimately appointed Senior Director of Field Sales, adidas Group in Aug 2006. His career with the adidas Group provided great experience in every aspect of a business at the cutting edge of the sporting goods industry.
Neil is an energetic and motivated leader and has spent many years perfecting a supportive and energising coaching-manager style, with a natural conviction to lead by example, develop and evolve.
Neil is an active supporter and volunteer of the Taunton Association for the Homeless and also enjoys supporting his local Junior Football teams when time allows, having previously been FA coach for the North Curry Sports Club.
CEO, parkrun Global Ltd
After graduating from university with a degree in sports science and beginning his career as a fitness instructor, Nick joined Sweatshop with the intention of staying for a few months while finding a new career.
20 years later Nick had worked his way up to Managing Director and helped to build a business model that focussed on being more than just a retailer. This included supporting community and national running and athletics projects, launching the Sweatshop Running Community, and becoming a founding partner of parkrun.
Nick’s role and reputation at Sweatshop was linked to its business model, so when it changed its structure and its commitment to some of its previous principles, Nick moved to parkrun as Chief Executive in 2015.
His role is to create a global strategy and business plan that supports growth, and respects and protects the fundamental beliefs and principles of parkrun’s founder. parkrun needs a financial plan that pays for growth while retaining the community feel that has always existed.
As the world’s largest running event, parkrun has more strongly defined its identity and purpose over the past two years. It is committed to making the world healthier and happier through more diverse participation and volunteer involvement.
Dementia Revolution Campaign Director, Alzheimer's Society
Nina heads up the Dementia Revolution campaign for Alzheimer’s Research UK and Alzheimer’s Society. She began her career in the voluntary sector as a graduate trainee at Cancer Research UK, gaining a wide range of fundraising and communications skills. She then set up the insight function for CR-UK’s fundraising and marketing department, advising on both qualitative and quantitative research projects. Her previous roles include Campaigns Manager at the British Heart Foundation, Head of Campaigns at the Electoral Commission and Head of Strategic Communications and Special Projects at the Electoral Commission, which included responsibility for commissioning and delivering large-scale research projects and the development of new legislation.
Nina specialises in managing complex projects, engaging with stakeholders from the voluntary sector, local and central government and creating compelling communications.
Founder, Breathe Unity
Rebecca Richardson is Founder and CEO of Breathe Unity Sports PR.
Following a successful career in sports that includes nine years at adidas, in roles covering Customer Services, Consumer Relations and Sales, and further positions including Training and Development at Porsche and Head of Brand, Sales, PR and Marketing at a leading London agency, Rebecca set up Breathe Unity in 2008.
Breathe Unity offers PR Services, Partnerships and Consultancy for Events, Races, Brands, Retailers and Communities within the sports industry. With over 25 years’ experience in the sports, running, triathlon, adventure, watersports and wellbeing sectors, Breathe Unity is a renowned and respected industry leader. The team are passionate about helping people connect, inspiring a healthy lifestyle and endorsing the power of sport to enhance people’s lives.
Through Breathe Unity, Rebecca has had the privilege of working in the industry sector with leading mass participation events through to brands, retailers and communities, all with a focus on running.
Her extensive experience in the running sector has led her to become Co-Director of The National Running Conference, The National Running Show, UK Run Events and Raccoon Events. In each of these cases the focus is about bringing the industry, partners and audience together, to build, grow and share the best environments for face-to-face interaction, showcasing technology, activity encouragement, social engagement and real-life health benefiting experiences.
Rebecca is a firm believer in working collaboratively with her partners, citing “We are connectors breathing life together into a unity sport approach”.
Head Coach, Polar
Tom is an England Team Coach with over 10 years of coaching experience under his belt, working with runners of all levels from beginners through to Elite athletes. He is also Polar’s Head Coach alongside Nick Anderson, as part of Running with Us.
A Runners’ World TV coaching expert, as well as Coach at Winchester & District AC, Tom heavily believes that coaching should be informed by science and data, though driven by the individual person through their goals, motivations and their lifestyle.
Director General, Emerging Payments Association
An enthusiastic business leader of the UK’s most influential trade association in payments, a lively public speaker and avid networker, Tony is passionate about payments and the difference emerging payments can make to lives everywhere.
Tony champions payments technologies globally and shares his deep payments knowledge, borne from a decade of working in the payments industry, and evangelises new innovations – through speaking and chairing at conferences, publishing books and white papers, or enrolling payments leaders to join him in his mission to improve lives everywhere.
A serial entrepreneur; Tony invests in many early stage payments and PayTech companies – enabling them to grow and proliferate in a highly competitive payments ecosystem.
Tony conceived and launched the Emerging Payments Association (EPA) in 2012, where he is Director General. The EPA promotes the UK as global hub for payments innovation and the interests of the EPA’s 130+ members, which include banks, card schemes, PSPs, issuers, processors, acquirers, who all come together to drive collective industry change.
CEO and founder, Topo Athletic
Tony Post is the CEO and founder of Topo Athletic, a footwear brand for runners seeking a more natural running experience. Tony launched Topo Athletic in 2012 following successful leadership roles at The Rockport Company and Vibram USA, where as president he sparked the natural running movement with the introduction of Vibram FiveFingers®. After 11 years at Vibram, Tony was inspired to start Topo Athletic to fill the gap he saw in the performance footwear market: a shoe that allowed runners to access the important benefits of natural running while maintaining some of the familiar features found in traditional running shoes.
An avid athlete and outdoorsman, Tony ran competitively both at the University of Tulsa and as a post-collegiate athlete, served on the Outdoor Industry Association’s (OIA) Board of Directors from 2002 to 2010, and co-founded the Leadville Trail 100 mountain bike race in Leadville, Colo.